Roofing
Target specific ZIP codes, neighborhoods, and homeowner groups where you want to grow. After a major storm, campaigns can also be built quickly around the specific areas you want to reach while the event is still fresh in homeowners’ minds.
Plumbing
Target residential households within the ZIP codes, neighborhoods, or service areas you want to grow.
Pest Control
Build residential campaigns around specific service areas for seasonal treatments, recurring programs, and other pest-control offers.
Other Local Businesses
If your business depends on reaching local homeowners, tell us what your ideal customer looks like and where you want to reach them. We’ll help determine the available targeting options.
Who We Help
Different businesses need different customers. We build targeted homeowner audiences around your service area, ideal customer, and campaign goals.
Dentistry
Reach households near your practice for new-patient offers, family dentistry, cosmetic services, specialty services, and other local promotions.
Remodeling
Focus your campaign using geography, estimated home value, demographics, and available property characteristics to reach homeowners who better fit the projects you want.
Solar & Home Energy
Reach homeowners using geographic, household, and available property characteristics that fit your campaign.
HVAC Services
Reach homeowners throughout your service area for seasonal maintenance, tune-ups, system replacements, and heating or cooling campaigns.
Landscaping
Reach homeowners for seasonal maintenance, lawn programs, outdoor improvements, cleanups, and recurring services.
Health, Wellness & Local Services
Reach households near your location for services, promotions, new-customer offers, and local awareness campaigns.
Target the Right Households
Instead of mailing everyone in an area, build your campaign around the households that make the most sense for your business.
ZIP code, city, and county targeting
Custom radius and neighborhood mapping
Estimated household income ranges
Verified length of residence data
Residential and homeowner records
Estimated home value and age ranges
Property and lifestyle indicators
Custom audience segments for campaigns
Available data and targeting options vary by market. Tell us what you are trying to accomplish and we’ll help identify the best available filters for your campaign.
Campaign Ideas
Every business has a different reason to reach local homeowners. Here are a few ways targeted direct mail can be used.
Roofing
Storm just moved through? Identify the ZIP codes or neighborhoods you want to reach and quickly build a targeted homeowner campaign for inspections, roof evaluations, or storm-related services.
Dentists
Reach households near your practice with new-patient offers, family dentistry promotions, or specialty-service campaigns.
HVAC Providers
Remodelers
Reach homeowners before the hottest and coldest parts of the year with seasonal tune-up, maintenance, and replacement campaigns.
Focus your marketing on neighborhoods and homeowners that better match the type and price range of projects your company wants.
Landscaping
Pest Control
Promote spring cleanups, fall leaf removal, lawn programs, outdoor projects, and seasonal services to targeted neighborhoods.
Run targeted seasonal or recurring campaigns throughout the neighborhoods your company serves.
The Atlas Standard
More than just a list. We help you build a targeted homeowner audience and turn it into a direct-mail campaign designed around your business.